TURNING GRIME INTO SHINE - Return of Purdy & Figg to Hello Earth
(01) Project Overview
At Hello Earth, we’re proud to help brands like Purdy & Figg deliver impactful, purpose-driven content that delivers real results.
Purdy & Figg, leaders in eco-friendly cleaning solutions, have returned to Hello Earth to launch their most successful content to date. This project reinforced their dominance in the cleaning sector, driving exceptional engagement and brand recognition.
(2) Approach
Purdy & Figg approached us to revamp their ad account with UGC Content
With a focus on thumb-stopping visuals and data-driven strategies, we delivered ads that achieved above-average thumb-stop rates and boosted conversions. The campaign set new benchmarks, solidifying Purdy & Figg’s position as a standout in sustainable cleaning.
Delivery
Take a peek at some of our thumb-stopping content
The Results
Both our Concepts achieved strong Thumbstops in the account
32.2
Thumbstop
33.33
Thumbstop
