In today’s fast-paced digital world, the combination of storytelling and high-performing content has never been more important for brands seeking to drive results and scale. That’s why we’re excited to unveil a new direction for our creative offering.
Our mission is clear: to equip ambitious DTC (Direct-to-Consumer) brands with performance-first, conversion-optimised content that doesn’t just capture attention – it drives action. Welcome to a new chapter, where storytelling meets strategy, and creative work is engineered for growth.
The Power of Performance Creative
We believe in the powerful intersection of Creative and Performance. When executed effectively, creative isn’t just about looking good – it becomes a key growth lever. We specialise in content that blends brand-building with performance marketing principles, helping you scale smarter and faster. Here’s what defines our approach:
Creative That Performs
Our unique position as a creative agency with deep performance expertise means every asset we produce is crafted with a commercial objective in mind – be it customer acquisition, retention, or brand loyalty. It's not just storytelling; it’s storytelling with purpose.
Innovation Backed by Data
Success in digital marketing isn’t just about fresh ideas – it’s about refining them. We operate at the sweet spot between innovation and iteration, constantly testing, learning, and improving creative assets to ensure your brand stays ahead.
The Two-Second Rule
The first two seconds of content are crucial. We’re experts in developing scroll-stopping hooks and visuals that clearly communicate your value proposition instantly, capturing attention before it's gone.
A Word from Our Founder
Stephanie Fisher, Founder of Hello Earth, shares:
“We’re incredibly proud to launch this next evolution of our creative offering. The early wins we’ve seen with clients like Lululemon and Huel are a testament to the impact of combining performance strategy with strong creative. This is a new era – where content isn’t just inspiring, it’s accountable. We’re here to help brands thrive in the evolving creator economy and unlock real, measurable growth.”
Why Creative is a Performance Lever
Creative is no longer just a supporting act – it’s a performance multiplier. Consider the facts:
- 56% of campaign outcomes are driven by creative – making it the single biggest factor in your success.
- 63% of young adults say they trust creators over traditional ads – authenticity matters more than ever.
- 27% improvement in ad cost-efficiency is achievable through smart creative optimisation.
What We Deliver
Our creative services are crafted to move the needle:
- Commercial Assets – We produce compelling, conversion-driven content that showcases your product's value and drives decisive action.
- Engagement Assets – Content that connects. Whether it’s UGC-style, educational, or community-focused, we create assets that build trust and engagement across platforms.
Let’s Turn Stories Into Sales
At Hello Earth, we don’t believe in choosing between creativity and performance – we believe in both. We’re here to help DTC brands win in an attention economy with content that converts, scales, and resonates.
Ready to experience performance-led creative?
Let’s turn your brand’s story into measurable success.
