Hello Growth Webinar 3: Creative Media Buying

Creative Media Buying


Wednesday 6th December

Join us for an insightful session with industry experts:

Phil Kiel

MD at Hello Earth Agency
With a decade-long journey in media buying and the digital arena, Phil is profoundly knowledgeable about Meta Advertising. In just the past three years, he has overseen an ad spend exceeding $20 million for clients, whose monthly revenues range from $5,000 to $300,000.
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Megan Taylor

Paid Media Manager
Venturing into the world of digital marketing led Megan to specialise in paid social for the past 5 years. Harbouring a blend of unique strategies and outside-of-the-box testing methods has helped her to fuel growth for e-commerce brands worldwide.

What you will learn:

Winning Creative Examples

  • The ads we launched this year to scale brands 
  • Including examples from FMCG, Fashion and Lifestyle and Accessories (high and low AOV!)

Creative Insight Harvesting

  • How you can use Reddit, Ad Comments and more to inform your next winning ad
  • From insight to brief to winning ad – start to finish

Creative Strategy 101

  • Techniques from our weekly practices including:
    • When and why you should be launching new creatives
    • Frequency and formatting – how often, how many and what type
    • Ad naming conventions to make your analysis easy
  • Creative building blocks to make creative strategy as easy as 1, 2, 3

Don’t miss this opportunity to gain exclusive access to the Hello Earth Cheat Sheets, where we reveal the secrets behind profitable growth and winning creative strategies!

Award Winning eCommerce Marketing Agency
Powerful Performance Marketing For DTC Brands Doing Good Business.
We are a performance-driven digital agency that maximizes efficiency and delivers results for socially responsible DTC brands. We’re committed to using profit for purpose and inspiring responsible business practices that help companies become digitally carbon neutral while championing people and the planet.

With over 10 years in the media buy and digital space, Phil has extensive knowledge when it comes to Meta Advertising. Over the past 3 years Phil has managed more than $20 million dollars in ad spend across clients generating between $5,000 – $300,000 per month in revenue.

With experience across creative, copy, audience development and campaign strategy, Phil is ideally placed to help support you in your journey through paid acquisition using Paid Media.